To enhance marketing efficiency, gateB developed a custom digital asset management system for Migros Bank based on BrandMaker’s Media Pool tool. With this web-based, easy-to-use digital asset management system, all pictures and documents are centrally saved and available anywhere and anytime. Because assets and advertising materials can be accessed immediately – and in the output format needed – marketing impact increases exponentially. Migros Bank’s marketing team is not the only one who benefits. Since other departments and external agencies have controlled access to the system as well, internal and external cooperation is more efficient.
gateB is Migros Bank’s partner for digital asset management
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