Robert studied business administration at the University of Bern (focus: marketing management) and e-commerce at the Franklin University, Columbus OH/USA.
Robert is one of the leading pioneers in data-driven marketing and CRM within Switzerland. His extensive business experience over the past 20 years stretches from various positions in direct marketing, marketing and CRM management in the global finance industry (CH and USA) to CEO Central Europe of a leading global software company. He also founded and helped grow multiple start-ups. In his last engagement, Robert was heading the Customer Intelligence Solution Department of SAS Switzerland. As of November 2015, he is directing GateB’s Customer Analytics Department. Robert teaches at colleges, is a speaker and presenter and is on advisory boards and technical committees in the CRM and marketing industry.