gateB AG

Make conscious use of limited resources

Make efficient and conscious use of limited resources

Marketing teams are by nature focused on the customer which often goes along with the problem that the potential in internal processes is not seen. But these are the key to manage a growing number of touchpoints and possibilities with decreasing budgets.

Teams and agencies have to be freed from repetitive tasks, so they can focus on strategic and important themes. Improvemen potentials can be found along the entire value chain. From synchronizing marketing plans to budget controllings or workflows with external partner; from creation of content to managing media assets or the distribution and adaption of marketing materials in branches. 

«Efficiency and automation never happen at one go. Important are transparency and the strong will to constantly improve oneself.»

— Marco Wyler, Director Marketing Resource Management

Content nowadays can be centrally processed and then systematically and automatically generated and published. Working steps and approvals are transparent and compliance is ensured. Reports are of great help in constant improvements towards efficiency and automation.

The Key for Successful Operational Marketing
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The Key for Successful Operational Marketing

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